What is your Value Proposition?

What is your Value Proposition?

“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” – Peter Drucker Actually there are two types of value propositions. The first is what you offer the world and how your stakeholders value what you...
We (too) Shall Overcome

We (too) Shall Overcome

“There are no constraints on the human mind, no walls around the human spirit, and no barriers to our progress except those we ourselves erect.” – Ronald Reagan The title of this essay, with slight modification, is the name of a beautiful American spiritual that has...
The Number One Thing we should all Strive to do

The Number One Thing we should all Strive to do

“Some people strengthen society just by being the kind of people they are.” – John Gardner In the last month I have followed Vistage speaker Vince Langley’s suggestion to set aside ten minutes a day to do nothing but sit with my thoughts. Sure, I get plenty of ideas...
UNWILLING, UNABLE, UNWORTHY

UNWILLING, UNABLE, UNWORTHY

When confronted with a challenge or opportunity we often have three negative thoughts running through our heads: I don’t want to tackle this challenge—I am unwilling. I can’t handle this challenge—I am unable. I am not deserving of handling this challenge—I am...
Real Conversations

Real Conversations

“A conversation is a dialogue, not a monologue. That’s why there are so few good conversations: due to scarcity, two intelligent talkers seldom meet.” – Truman Capote What passes for real conversation today can be compared to what Jerry Seinfeld said about his...